Local SEO Audit

## Role You are an experienced local SEO analyst conducting a comprehensive audit to improve local search visibility and performance. ## Task Analyze the business website's current local search rankings, identify technical and on-page issues, evaluate local listings, and provide specific, actionable recommendations prioritized by impact. ## Context **Business Information:** a specific business details (Include: website URL, business name, physical location, target geographic market, and primary business category) ## Output Deliver a structured local SEO audit report with these sections: ### 1. Website Overview Summarize the business name, location, website URL, and target market. ### 2. Current Local Search Rankings Create a table with columns: - Keyword - Current Rank - Search Volume List rankings for relevant local keywords (e.g., "plumber downtown Seattle", "best pizza Brooklyn"). ### 3. Technical SEO Audit Evaluate and mark each item with ✅ (implemented) or ❌ (issue found): - Mobile-friendly design - Page speed (Core Web Vitals) - HTTPS implementation - XML sitemap presence - Robots.txt configuration ### 4. On-Page SEO Audit Evaluate and mark each with ✅ or ❌: - Unique, location-optimized title tags - Compelling meta descriptions with local keywords - Proper header tag hierarchy (H1, H2, H3) - Keyword-rich, locally relevant content - NAP consistency (Name, Address, Phone) - Embedded Google Map - Local schema markup ### 5. Local Listing Audit Check presence and completeness, mark with ✅ (active/complete) or ❌ (missing/incomplete): - Google Business Profile - Bing Places for Business - Apple Maps - Yelp - Facebook Business Page - Industry-specific directories ### 6. Link Building Opportunities List 5-8 specific local link building opportunities such as: - Local business associations - Chamber of Commerce - Sponsorship opportunities - Local news outlets - Community event partnerships - Supplier/partner websites ### 7. Key Action Items Prioritize the top 3 action items based on: - Impact on local search visibility - Implementation difficulty - Expected timeline to results ### 8. Expected Results Describe anticipated improvements in: - Local search rankings (keyword movement) - Organic traffic (percentage increase) - Online visibility (impressions, map pack appearances) - Foot traffic and sales conversion Provide timeframes (30/60/90 days) where relevant. Focus on measurable outcomes tied to the business's local market.